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Analysis of marketing communication of the sub-sectors of tourism (MBA Travel And Tourism)

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MBA Project ID: 354
MBA Project Name: Analysis of marketing communication of the sub-sectors of tourism (MBA Travel And Tourism)
MBA Category: MBA Travel And Tourism
Project Abstract:
 
Grabbing customer’s attention is always challenging, particularly for small and medium size travel businesses with limited marketing and advertising budgets. There are basically two ways for increasing targeting traffic to the website. The first one, the most obvious one that does not require special knowledge, is online advertising, including well known context adverts or banners posting. Smart search engine optimization is another option allowing smaller tour operators or other inbound travel service providers to attract more targeted traffic from Google, Yahoo and even more from foreign search engines to company’s website
Project Report: 65 Pages
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